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Back to the case: A software startup wants to hire two salespeople now

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A software startup wants to hire two salespeople now

The prompt

Fictional and illustrative. A startup in Singapore sells booking software to clinics for SGD 300 a month. Its gross margin is 80 percent. Winning a clinic costs SGD 3,600 in sales and marketing. About 2 percent of clinics cancel each month. It has SGD 900,000 in the bank and spends SGD 75,000 more than it earns each month. The founder wants to hire two salespeople at SGD 12,500 a month each. Should they hire now?

Your interviewer will share data as you ask for it. Ask clarifying questions, state a hypothesis, then lay out your structure out loud before you calculate.

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