So What Club

Revenue growth and growth strategy

Doubling an Indian online language school in three years

The prompt

An online English-language school in India, run from Pune, wants to double its revenue in three years. How should it do it?

Candidate-led: you lay out the sources of growth and ask for the numbers behind each; the interviewer answers only what you ask.

Before you reveal anything, plan your own structure and first move on paper. Then reveal one part at a time and compare.

Next case

Read the next worked case the same way: plan your own answer first, then reveal one part at a time.

Next case: Pricing a money-saving industrial part in GermanyThe lesson: Revenue growth and growth strategy
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